- Blog Post
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- Scott Cullen
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- 03 September 2026
Back to School: 7 Workflow Lessons Every Print Provider Should Learn
Help your customers sharpen their workflow and software knowledge, not just their hardware strategy.
- Blog Post
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- Scott Cullen
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- 24 July 2026
New Revenue Streams: Combining Managed Print Services with RSA Software in Production Print Environments
For resellers seeking to expand beyond traditional hardware sales, integrating MPS services with workflow and output management software can generate new revenue streams.
- Blog Post
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- Howie Fenton
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- 10 October 2023
How AI Is Changing Mail Production Services
The next step in the future of printing starts with artificial intelligence. Explore how AI is making inroads into mailing automation and what it means for the future of the printing lifecycle. And with barcoding an integral part of those future capabilities, discover how the newest barcoding features in RSA’s QDirect output management solution can take you one step closer to these future possibilities?
- Blog Post
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- Rochester Software Associates
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- 14 August 2023
QDirect New Release Offers Intelligent Automation for the Last Mile
The newest version of QDirect promises to give print facilities a last-mile advantage — optimizing and automating the post-print experience.
- Blog Post
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- Rochester Software Associates
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- 25 July 2023
Summertime Selling: Three Cures for the Summertime Sales Blues
There is no better cure for the summertime blues than a sale, so don’t let the heat and summertime lulls prevent you from reaching out to prospects and existing clients. Read this post for three cures to maximize your sales efforts and achieve successful outcomes even during the summer lull.
- Blog Post
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- Rochester Software Associates
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- 22 June 2023
Plant Seeds Today to Sell More Production Print Software in the Future
Selling production print software is like tending a garden. It can be a longer sales cycle with steps along the way from planning, selecting correct seed, nurturing, fertilizing, and watering to enjoy the bounty of the harvest in the form of a sale. By following a process like a gardener and cultivating customer relationships you can have a rewarding outcome.
- Blog Post
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- Rochester Software Associates
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- 21 March 2023
The Perfect Software for Every Print Operation
Looking for a software solution with broad appeal for all your print operations customers? Here are four reasons ReadyPrint prepress suite is the perfect software you should always be ready to talk about with your customers and prospects.
- eBook
Accelerate Your In-plant's Future eBook
In this free eBook find out how you can accelerate your in-plant’s future and proactively respond to change. With many parts of the printing and in-plant industry changing, it may result in a resurgence of the in-plant outsourcing trend. Download the eBook and learn how to prepare your production print operation for the future, and create a plan to minimize threats and maximize your future opportunities.
- Blog Post
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- Rochester Software Associates
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- 14 December 2022
Sell One More Thing to the Customer Who Has Everything
There is still one more software solution that you can offer a customer who has everything. When that “everything” is a mix of different brands of production printers, why not discuss ReadyPrint universal prepress software?
- Blog Post
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- Rochester Software Associates
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- 25 October 2022
End the Nightmare on Production Print Street
Help clients and prospects avoid production print nightmares by sharing the benefits of how RSA software automates more processes so that they spend less time manually managing print production and operate more efficiently.
- Blog Post
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- Rochester Software Associates
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- 20 July 2022
Six Reasons to Get on the Road and Attend a Live Conference in 2022
If you’ve been remotely attending industry events for the past two-plus years, you’ll likely agree that there is no replacement for live conferences and shows. You’ve probably had your fill of Zoom meetings, and the last thing you’re interested in is attending a three-day conference on your computer. The time is right, airline issues aside, to heed the call of the road and attend a live conference. Here are six reasons to hit the road and attend a live conference in 2022.
- Blog Post
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- Rochester Software Associates
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- 23 June 2022
Focus on Software While Waiting for Your Ship to Come In
We’ve said it before and we’ll say it again, one production print segment unaffected by supply chain issues and chip shortages is workflow software, which makes this an ideal time to reengage with customers and prospects.
- Blog Post
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- Rochester Software Associates
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- 21 April 2022
10 Mistakes to Avoid when Selling to New Prospects
Whether you are selling production print hardware or software, there are 10 mistakes to avoid when approaching new prospects—or even current customers—if you want to close the deal.
- Blog Post
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- Scott Cullen
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- 20 July 2021
Two Production Print Exec's Tactics to Sell Production Print Software
What does it take to get an office technology dealership’s production print sales reps to focus on and sell more software? Two dealer production print executives share strategies with guest blogger and Cannata Report editor, Scott Cullen about the strategies they use that make a difference for their sales teams.
- Blog Post
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- Rochester Software Associates
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- 16 June 2021
The Path to Your Customer's Digital Transformation Begins with Eliminating E-Mail
E-mail is inefficient, time consuming, typically requires a shared inbox, lacks collaboration, and cannot easily be integrated with workflow. The best way to do away with it is Web to Print software like RSA’s WebCRD.
- Blog Post
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- Howie Fenton
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- 03 June 2021
The Cost Savings of Killing E-Mail May Be 3x-5x Higher Than Estimated
Do you realize that killing e-mail can reduce labor costs for CSRs, estimators, and billing staff and that there are additional savings possible by reducing the costs associated with manual estimating and billing? The savings of killing e-mail may be 3x-5x higher than estimated in recent research. To best understand the savings you can achieve, read this blog post.
- Blog Post
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- Rochester Software Associates
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- 20 May 2021
Six Actions to Sell More Workflow Software by Being a Trusted Advisor
We identify six actions that will put you on a path to become a trusted advisor. Partnering with RSA provides you with valuable expertise and resources to take those actions to help you sell more workflow software solutions now and in the future.
- Blog Post
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- Elisha Kasinskas
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- 16 December 2020
Dealer and Partner Opportunities in Production Print During the Pandemic
Despite a challenging year, more production print dealers and vendors are finding opportunities by focusing on the value add of the software that they sell in addition to the hardware and experiencing positive results.
- Blog Post
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- Elisha Kasinskas
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- 22 July 2020
Production Software Segment Poised for Growth, Or Not?
While the in-plant respondents to the 2020 Keypoint Intelligence North America Production Software Investment Outlook survey conducted primarily pre-pandemic reveal bullishness about growth in print volume produced in automated workflows, WTP and color, some production hardware and software dealers and resellers remain cautiously optimistic depending on the market segments they serve. Post-COVID what hasn't changed is the value add that workflow and WTP provide. Workflow software has the potential to resonate even more going forward than before the pandemic. The top business strategies of in-plants and commercial printers in the next five years underscore the need for software that supports those strategies by automating manual processes and collecting and managing data even if customers are not yet ready to make an investment today.
- Blog Post
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- Scott Cullen
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- 21 May 2020
What Office Technology Dealers Really Think About Production Print
The Cannata Report's Editor Scott Cullen shares production print findings from the publication's annual dealer survey and predicts more emphasis on production print and software from traditional office technology dealers as office print volumes decline.