The Perfect Software for Every Print Operation

  • Rochester Software Associates
  • |
  • March 21, 2023

How cool would it be to sell a software solution with broad universal appeal that every print company’s operation needs? More specifically, a prepress solution that works universally on any production printer. Typically, prepress solutions only work on the manufacturer’s device. But what if you could displace some software when you sell a new device to a shop with mixed manufacturers’ equipment and have the added benefit of making print production more efficient for your customer? 

Look no further than ReadyPrint prepress suite. ReadyPrint provides something new to sell with broad appeal. Not convinced? Here are four reasons you should always be ready to talk about ReadyPrint with customers and prospects.  

  1. Because it’s a one-size-fits-all solution that works with any production printer brand, discuss ReadyPrint every time you place a printer, particularly if their current brand’s prepress solution is unique to that production printer. Big, little, or small, ReadyPrint works in many different situations and environments. And, if you want to displace another brand with your hardware and software, the universal nature of ReadyPrint is difficult to dispute.   

  2. It allows you to displace competitive software solutions that aren’t universal. One tool drives multiple machines versus an environment of siloed tools and workflows.

  3. It allows customers to print from a print driver on a PC. Although it’s not like RSA’s QDirect output manager, which allows for more sophisticated job management, it still provides a centralized location where jobs are stored. And even though it can only send one job at a time to a printer, it offers better job management than when printing a file from an email. 

  4. If you sell multiple brands of production print hardware, you can mix the brands you sell to a specific customer to take advantage of new technologies from your hardware supplier or special promotions because ReadyPrint allows your customers to run jobs on their old and new machines at the same time with the same workflow.

By selling ReadyPrint, you are giving customers a gift that keeps giving no matter how many different brands of production printers or controllers they add to the mix. And better yet, the software can also be integrated with RSA’s WebCRD Web to Print and QDirect output management software, raising productivity to new levels.

See Why ReadyPrint is Perfect for Every Print Operation

See for yourself why ReadyPrint is perfect for all print operations. Download your NFR copy today or contact your local RSA Business Development Manager to learn more about selling ReadyPrint universal prepress software to all of your print customers.


About the Author

Rochester Software Associates

Rochester Software Associates (RSA) is the only company in the industry to provide prepresstransformoutput management, and Web to Print software solutions to support digital production print workflows. For over 35 years, our customers have used RSA solutions to turn printing into productivity™, automating their print centers and seamlessly converging printing from the data center, in-plant, and distributed enterprise print environments. RSA’s proprietary AnyPrint™ technology works across production printers, enabling RSA software to send fully ticketed print jobs to all production print devices from the major print vendors, eliminating the need to manually re-ticket jobs. 

RSA's AnyPrint technology is a core technology embedded in all RSA products. Products like WebCRD, the leading Web to print software for in-plants, QDirect Output Manager, and ReadyPrint prepress software maximize employee productivity and corporate profitability, boost operating efficiency, increase print volume without increasing staff, and delight customers with better turnaround times and 24/7 access. 

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