Welcome to RSA's Partner and Dealer Blog

• Blog Post
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• Elisha Kasinskas
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• 22 October 2020

The Power of Variable Print in the Era of Social Distancing

Social-distancing measures are inspiring organizations of all types to examine different methods for engaging with existing customers and for attracting new ones. Here are a few ways in-plants and print shops can help customers continue to leverage the power of print with variable data printing (VDP) in these challenging times.

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• Blog Post
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• Elisha Kasinskas
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• 24 September 2020

7 Lessons for Printing Solutions Resellers from 7 Months of the Pandemic

Top lessons for printing hardware and software solutions resellers from this business disruption that could prepare you for a future crisis include being agile, having a continuity plan, nurturing relationships and more. Read the full post for all seven lessons.

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• Blog Post
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• Elisha Kasinskas
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• 20 August 2020

Automating Information Collection Essential to Identify In-plant and Print Shop Key Performance Indicators

Tracking Key Performance Indicators (KPIs) can help commercial printers and in-plant print centers become more productive and profitable. The most efficient way to track and those critical KPIs is with production print management software such as WebCRD Web to Print from RSA.

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• Blog Post
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• Elisha Kasinskas
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• 22 July 2020

Production Software Segment Poised for Growth, Or Not?

While the in-plant respondents to the 2020 Keypoint Intelligence North America Production Software Investment Outlook survey conducted primarily pre-pandemic reveal bullishness about growth in print volume produced in automated workflows, WTP and color, some production hardware and software dealers and resellers remain cautiously optimistic depending on the market segments they serve. Post-COVID what hasn't changed is the value add that workflow and WTP provide. Workflow software has the potential to resonate even more going forward than before the pandemic. The top business strategies of in-plants and commercial printers in the next five years underscore the need for software that supports those strategies by automating manual processes and collecting and managing data even if customers are not yet ready to make an investment today.

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• Blog Post
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• Elisha Kasinskas
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• 24 June 2020

Seven Strategies for Engaging with New and Current Customers Post-COVID-19

Seven strategies that a production print hardware and software reseller should consider for engaging new and current customers post-COVID-19.

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• Blog Post
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• Scott Cullen
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• 21 May 2020

What Office Technology Dealers Really Think About Production Print

The Cannata Report's Editor Scott Cullen shares production print findings from the publication's annual dealer survey and predicts more emphasis on production print and software from traditional office technology dealers as office print volumes decline.

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• Blog Post
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• Elisha Kasinskas
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• 23 April 2020

Don't Be Wary of the Data Center

There is no need to be wary of selling to a print data center. This post identifies who they are, what they do, where they are found and their motivation. Working with a software provider like RSA provides guidance, expertise, and workflow software to efficiently process jobs.

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• Blog Post
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• Elisha Kasinskas
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• 25 March 2020

How to Help Your In-plant Customers Improve their Finances

By helping your in-plant customers improve their profitability, margins and financial stability with workflow software, they are in a better position to buy from you.

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• Blog Post
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• Elisha Kasinskas
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• 20 February 2020

VDP: A Stepping-Stone to More Opportunities for a Dealer and their Customers

Never underestimate a software solution that can make an in-plant more efficient, save them time and money, but also opens the door to more sales—for them and you the dealer. VDP software does just that.

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• Blog Post
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• Elisha Kasinskas
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• 24 January 2020

8 New Year’s Resolutions Production Software Dealers Can Keep

If you’re the type of person who makes New Year's resolutions but can't stick to them, by the time you are reading this, you've likely broken whatever resolution you've made because it was just too hard to stick to that resolution.

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• Blog Post
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• Elisha Kasinskas
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• 16 December 2019

Worry-Free Installs and Support with RSA's Service Team

Production print workflow software installations can be a headache. They are often time consuming, and with increasingly stringent security requirements, more complicated than ever before. 

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• Blog Post
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• Elisha Kasinskas
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• 22 November 2019

Experience Higher Close Rates and Faster Implementation with RSA's PS Team

Software sales and implementation can be challenging for office equipment resellers and production print vendors. Using RSA's PS team increases close rates and speeds software implementations.

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• Blog Post
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• Elisha Kasinskas
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• 25 October 2019

Eight Ways to Educate Yourself about What's Happening in the World of Print

You cannot win if you do not play. Or to use a cliché, knowledge is power. What are you doing to ensure you are in the know about the current state of the print market as well as the latest software releases

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• Blog Post
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• Elisha Kasinskas
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• 19 September 2019

Security Opens the Door to New Opportunities

Knowing security opens opportunities when selling to in-plants and commercial printers, but a software partner with credibility and expertise like RSA is needed to succeed.

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• Blog Post
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• Elisha Kasinskas
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• 19 August 2019

Leveraging the Latest Research to Understand In-Plant Customers

Know the customer. That may seem like an obvious statement, but don't underestimate the importance of fully understanding the in-plant customer whether you are out to meet their hardware or software needs.

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• Blog Post
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• Elisha Kasinskas
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• 26 July 2019

Latest InfoTrends Research Reaffirms Workflow and Web to Print Software Value

Latest InfoTrends Research Reaffirms Workflow and Web to Print Software Value. You don't need a weatherman to tell which way the wind blows sang Bob Dylan in 1966. But if you are curious about how software is or is not being used by commercial printers and in-plants, the answer my friend can be found in...

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• Blog Post
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• Elisha Kasinskas
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• 20 June 2019

Four Tips for Production Print Sales Superiority

Four Tips for Production Print Sales Superiority. If selling production print were easy, every dealer would be doing it. You might even see more dealers attending conferences devoted to production print. But you don't. And you don’t need to be Marvin Gaye to ask, what's going on?

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• Blog Post
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• Elisha Kasinskas
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• 15 May 2019

VDP Doesn’t Have to be Complex

KeyPoint Intelligence estimates that between 2019 and 2021, Variable Data Printing (VDP) will grow at a rate of 10% a year and by 2021, 31% of print volume produced will be variable. That's a significant number! That kind of growth means sooner or later you'll need to discuss the benefits of VDP with your in-plant clients.

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• Blog Post
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• Elisha Kasinskas
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• 25 April 2019

How to Avoid Training Customers in Vain

How to Avoid Training Customers in Vain You've made the software sale, the installation is complete, now what do you need to do to make sure the customer continues to reap all the benefits of the solution? The success of any new and ongoing software implementation in a print center depends on how well operators

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• Blog Post
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• Elisha Kasinskas
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• 20 March 2019

Tacoma public schools reduces in-plant expenses and learns new ways to save thanks to local dealer and RSA

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