Author Howie Fenton: Biography and Authored Content

See all content authored, presented, or sponsored by in-plant consultant Howie Fenton.

About the Author

Howie Fenton

Howie Fenton is an independent consultant and trusted advisor to in-plant printers. He recommends equipment, best practices and workflow automation tools to streamline operations. To learn more about measuring performance, benchmarking to leaders, and improving your value e-mail Howie@howiefentonconsulting.com

  • Blog Post
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  • Howie Fenton
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  • 19 February 2019

2019 Roadmap: Are you thinking Outside the Box?

In-plant print centers who include out-of-the box thinking, integration and faster turnaround in their plan will create additional value and a 2019 road map for success. Part 2 of a series.

  • Blog Post
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  • Howie Fenton
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  • 18 January 2019

2019 Roadmap: Planning for Change

As the calendar year changes it's prudent to prepare for change. Industry research or customer surveys are information sources to guide direction and decisions.

  • Blog Post
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  • Howie Fenton
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  • 06 December 2018

How Does Web to Print Provide Benefits to the In-plant and the Customer?

How Does Web to Print Provide Benefits to the In-Plant and the Customer? In a previous blog (Software Ownership, Reducing Costs and Adding Value), we presented the idea that the most valuable software has benefits for the in-plant staff and for the customer. Unfortunately, the chart did not make a strong case

  • Blog Post
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  • Howie Fenton
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  • 16 November 2018

WTP Relieves Pricing Pressure When it Enhances the Customer Experience

WTP Relieves Pricing Pressure When it Enhances the Customer Experience Why Web to Print May or May Not Enhance Your Value and Customer's Experience- Part 2 This is the second article in a two-part series that talks about the role of Web to print in customer satisfaction, the perception of value, and the impact on

  • Blog Post
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  • Howie Fenton
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  • 12 September 2018

Software Ownership, Reducing Costs and Adding Value

Software Ownership, Reducing Costs and Adding Value The latest research from In-Plant Graphics magazine is worth looking at. The study is entitled, "Software and Automation Trends in the In-Plant industry." One of the questions was

  • Blog Post
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  • Howie Fenton
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  • 17 August 2018

4 Benefits of Workflow Automation. Which is your Favorite?

Over the last few months, we have been focusing on possible reasons in-plants are reluctant to invest in workflow automation. We discussed workflow myths, building the business case and infrastructure, and executives jaded due to claims of increased productivity. There is another side to this

  • Blog Post
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  • Howie Fenton
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  • 17 July 2018

How Value-Based Pricing Helps In-plants Battle Threats

How Value-Based Pricing Helps In-plants Battle Threats Most in-plants use a cost-plus pricing strategy. In simple terms, you calculate the cost to manufacture and mark that cost up 5-20%. This works well unless equipment utilization falls and prices increase, or a super-efficient company is trying to get the business. In either case, commodity type products

  • Blog Post
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  • Howie Fenton
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  • 18 June 2018

The Real Reason Printing Companies are Reluctant to Invest in Workflow Automation

This is the third and final article in a series that attempts to answer the question of why companies are reluctant to invest in workflow automation software. In the first article, we dispelled five myths, and in the second we looked at research. In this article, we will try to identify the true underlying reason for the lack of investment.

  • Blog Post
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  • Howie Fenton
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  • 17 May 2018

Why Printers Don’t Invest in Workflow: Survey Says…

Why Printers Don't Invest in Workflow: Survey Says… This is the second article in a series of three that attempts to answer why companies are reluctant to invest in workflow automation software. In the first article, we dispelled five myths. We will focus on data in this article. According to the Idealliance "2017 Capital Investment

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