Workflow Flossing Print 18 Panelist Closeup- Sherri Isbell

  • Elisha Kasinskas
  • |
  • September 06, 2018

This is the third article introducing each of the three in-plant panelists for the Print 18 "In-Plant Panel: Workflow Flossing" session I'm moderating on September 30th. The panel features in-plant leaders in Healthcare, Government and Higher Education. The in-plant panelists will share their perspectives on workflow and offer their advice for other in-plants. In this post I'm taking a closer look at Sherri Isbell from The University of Oklahoma- the largest University in-plant in the U.S. Isbell describes how workflow is a dynamic, on-going process in her operation, as opposed to being issue or event-driven.

Introducing Sherri Isbell, The University of Oklahoma

Sherri Isbell is the Associate Director, The University of Oklahoma. Isbell is responsible for Customer Service, Central Mail, Document Services, Offset, Digital and Specialty Printing as well as the Copy Centers and two contract Postal Stations. She is a graduate of the University of Oklahoma and has been a staff member for 28 years. Isbell holds multiple industry certifications, has received recognition for her contributions, and is active in printing industry groups and associations, most notably, the In-plant Printing and Mailing Association (IPMA) where she is President-Elect and a Board member. OU employs 80 staff members, operates with a $16.5M budget and produces 152.8M impressions annually on their offset and digital equipment. This higher education in-plant has won numerous awards and is often a resource for other in-plants for information about equipment and new services.

Ongoing Workflow Work- from "Less than Perfect" to Increased Efficiency Throughout the Shop

One of the questions panelists will address is if working on workflow is event-driven, issue-driven or an ongoing process. When I asked Sherri her thoughts about this, she described how workflow is an ever-evolving process for this top higher education print center. At the University of Oklahoma, workflow changes as their customers change, their demands change and as technology changes. She said, "Every in-plant has a basic process, but we carefully watch and hone ours to fit our needs. During the daily management/production meetings we include a quick audit process to consistently maximize productivity and workflow. We use data collected from 'less than perfect' workflow to better understand gaps and bottlenecks in the process. These information sharing meetings have resulted in a broader knowledge and increased efficiency in all areas of the print shop and even the mail room."

Watch the Full Workflow Flossing Session Here

Join Sherri, me and these top in-plants from around the US to hear how they overcome the hurdles, impediments and challenges of working on workflow and how they "floss"/the process that they use to improve workflow and more.


About the Author

Elisha Kasinskas

Elisha Kasinskas is Rochester Software Associates' (RSA) award-winning Marketing Director. She is responsible for all marketing, public relations, social media and communications, and community building for the firm. Ms. Kasinskas joined RSA in 2010. She is a Marketing veteran with over 20 years of experience in sales, product management, and marketing in leading product and service business to business and business to consumer firms, including Pinnacle (Birds Eye) Foods, Global Crossing, Windstream Communications, HSBC, and a number of regional high tech firms. She holds a Rochester Institute of Technology MBA, and a BS in Marketing from Radford University. Ms. Kasinskas is a frequent moderator for industry speaking sessions. She was awarded the 2015 In-Plant Printing and Mailing Association (IPMA) Outstanding contributor award, is a 2015 OutputLinks Women of Distinction inductee, and has secured multiple awards from the American Marketing Association (AMA) for recent work at RSA.

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