Leader War Stories: In-Plant War Stories & Wise Ideas Video

Get Valuable Insights from Three In-Plant Print Center Leaders

  • Elisha Kasinskas
  • |
  • November 09, 2014

Watch three war stories from the "War Stories, Wise Ideas and Q&A" in-plant panel session at GRAPH EXPO 2014, and gain insights from these leaders as part of a series of exclusive short session videos. This post is the second in an 11 article series honing in on key takeaways from each of the 10 topics the panel covered. Topics ranged from honest war stories from the trenches, to equipment, managed services, insourcing, marketing and more in this far-ranging session.

3 War Stories from Three In-Plant Managers Winning the War 

In this video, thought was closing and had sold the one good piece of equipment they had because it was "costing too much." Hear this and more from panelists Tim Smith, State of Wisconsin: Publishing & Distribution, Staci Hill, Freese and Nichols, and Ron Balderson, Navy Federal Credit Union. 

Why wait? Watch the video series now 

Get information from these in-plant and corporate print center leaders in government, banking and professional services that will help you better manage your in-house print center.  

Watch RSA's In-plant Insights blog for upcoming in-plant panel insight series posts.


About the Author

Elisha Kasinskas

Elisha Kasinskas is Rochester Software Associates' (RSA) award-winning Marketing Director. She is responsible for all marketing, public relations, social media and communications, and community building for the firm. Ms. Kasinskas joined RSA in 2010. She is a Marketing veteran with over 20 years of experience in sales, product management, and marketing in leading product and service business to business and business to consumer firms, including Pinnacle (Birds Eye) Foods, Global Crossing, Windstream Communications, HSBC, and a number of regional high tech firms. She holds a Rochester Institute of Technology MBA, and a BS in Marketing from Radford University. Ms. Kasinskas is a frequent moderator for industry speaking sessions. She was awarded the 2015 In-Plant Printing and Mailing Association (IPMA) Outstanding contributor award, is a 2015 OutputLinks Women of Distinction inductee, and has secured multiple awards from the American Marketing Association (AMA) for recent work at RSA.

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