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Welcome to RSA's Partner and Dealer Blog

Learn about production print workflow, in-plants, and our solutions in these articles tailored for RSA partners, dealers, and channels who work or are interested in the production print space.

  • Blog Post
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  • Scott Cullen
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  • 12 February 2026

Data-Driven Print: How Hardware Metrics + RSA Workflow Software Uncover Hidden Cost Savings

Positioning RSA workflow software alongside production hardware shifts the conversation from equipment performance to operational profitability. When hardware data is integrated with RSA workflow software, print providers gain visibility that extends well beyond device performance to cost control, labor efficiency, and smarter job routing. The result is fewer surprises, lower costs, better equipment utilization, and more confident decision-making.

  • Blog Post
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  • Scott Cullen
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  • 23 April 2024

Leveraging the Benefits of Variable Data Printing for Effective Fundraising and Enrollment in Higher Education

Variable data printing (VDP) has emerged as a useful tool in the higher education market, particularly for fundraising and enrollment, enabling organizations to personalize their materials to engage with their audiences more effectively. As a reseller of RSA software, that tool is in your toolbox with ImpactVDP, RSA’s variable data printing solution.

  • Blog Post
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  • Rochester Software Associates
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  • 24 October 2023

ImpactVDP 3.2: The Future of Variable Data Printing

With the addition of new capabilities, it is time to stop viewing ImpactVDP as a traditional VDP tool but as an imposition, creation, and upload tool that brings greater efficiencies and capabilities to print centers and commercial print shops. 

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About Us

Since 1986, thousands of production print centers have turned to Rochester Software Associates to improve their workflows, increase their productivity, and delight their customers. Our software solutions for transform and conversion, output management, and web to print Turn Printing Into Productivity™. Above all, what really sets us apart is our intense focus on customer satisfaction.

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Rochester, NY 14614

General: +1 (585) 262 2690
Support: +1 (585) 327 7129
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