Press Release
RSA Launches Updated VDP Software, ImpactVDP™

New Release Adds New Capabilities, Efficiencies, and Automated Data Driven VDP Production

  • Rochester, NY
  • |
  • November 16, 2021

Rochester, NY, November 16, 2021 Rochester Software Associates (RSA), provider of production print workflow software solutions for in-plant print centers, commercial printers, and PSPs announces the latest version of their online variable data print (VDP) template design and ordering software, ImpactVDP™. The new release automates transactional and data driven VDP production when used with RSA's QDirect™ software. New features and enhancements like barcode support  and more VDP template administration and management capabilities increase efficiency and streamline VDP template creation and workflow. Customers benefit from: 

  • Automated VDP composition from a data feed and output with no human interaction using QDirect with ImpactVDP. Now print for pay, transactional, commercial, and in-plant print shops can use automated VDP production. 
  • Faster customer ordering and template creation with Designer and output enhancements such as hiding backgrounds for pre-printed stock, and support for barcodes.  
  • Cloud storage of individual designer and global templates (available to all designers). 
  • Easy administration to manage cloud storage, and the ability to monitor, kickoff, and rerun background server compositions.

Product Management Director, Vince Tutino stated, “When we launched ImpactVDP two years ago, our goal was to offer an online VDP solution that was easy-to-use for designers, customers ordering, and print production. With this release print centers can go beyond offering variable items in WebCRD to now include VDP as part of an end-to-end automated workflow. ImpactVDP is an exceptional value as an included WebCRD™ Web to Print module. Adding ImpactVDP Pro to QDirect offers even greater value and increases print center capabilities by enabling data driven VDP. Using QDirect's extensive print and output management capabilities, the entire VDP process can be automated.” 

Learn more about the new release of ImpactVDP at: https://bit.ly/IVDPF21nr or schedule a personal review at https://bit.ly/IVdreqfr. 

RSA’s workflow solutions are available through RSA’s partners, including Canon, Kodak, Konica Minolta, Ricoh, Toshiba, and Xerox. For more information, visit RSA at https://www.rocsoft.com. 

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About the Author

Rochester Software Associates

Rochester Software Associates (RSA) is the only company in the industry to provide prepress, transformoutput management, and web to print software solutions to support digital production print workflows. For over 30 years, our enterprise customers have used RSA solutions to turn printing into productivity™, automating their print centers and seamlessly converging printing from the data center, in-plant, and distributed enterprise print environments.

Products like WebCRD™, the leading Web to print software provider for in-plants, QDirect™ Output Manager, and ReadyPrint™ prepress software maximize employee productivity and corporate profitability, boost operating efficiency, increase print volume without increasing staff, and delight customers with better turnaround times and 24/7 access.

For more information, visit https://www.rocsoft.com.

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