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Blog Post
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Scott Cullen
|
17 April 2026

Finishing Finesse: How to Sell the Whole Workflow—Press, Finisher, and Software

Workflow software integrates presses and finishing devices into a unified production environment. Astute resellers sell finishing as part of a complete workflow ecosystem that includes the press, finishing equipment, and software.

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Since 1986, thousands of production print centers have turned to Rochester Software Associates to improve their workflows, increase their productivity, and delight their customers. Our software solutions for transform and conversion, output management, and web to print Turn Printing Into Productivity™. Above all, what really sets us apart is our intense focus on customer satisfaction.

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